This section provides information regarding Neverfail Continuous Availability’s hosted quarterly webinars and how partners can take part in these events.
More Information
Neverfail hosts a webinar for global audiences each quarter to promote a specific business continuity or disaster recover subject as well as its product, Continuity Engine. To help promote the webinar, all partner marketing teams receive access to customized content to promote the event to each of their own respective audiences.
The following content will be provided to each partner for each webinar:
Social Media Posts
Social Media Graphics
Customized HTML Emails
Personalized Partner Tracking Link
Once the webinar has been completed, partner marketing teams will receive a full list of leads who registered for the webinar using their personalized partner tracking link, post-webinar HTML email templates, and a link to the webinar recording.
If a partner wants to know how many people have registered so far for the event using their tracking link, they must make a request to the Neverfail Marketing team.
Content Breakdown
Social Media
Pre-made social media posts.
Social media images that can be used on Facebook, Twitter, or LinkedIn
HTML Emails
3 Webinar Promotional HTML Emails
These emails are personalized with the partner’s company logo, webinar tracking link, and webinar time based on partner’s timezone.
Although Neverfail does not provide specific dates to send out these emails, we do recommend partner marketing teams use one email template per week.
2 Post-Webinar HTML Email templates
1 email for those who attended.
1 email for those who registered but did not attend.
Personalized Partner Tracking Links
1 Tracking link
The personalized partner tracking link leads partner audiences to the webinar registration page.
It is important for partner marketing teams to use the specific link Neverfail provides them for each webinar. The link allows Neverfail to associate those registered for the webinar with the correct partner they came from.
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